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SHORT JOURNAL OF SERVICE MANAGEMENT+LITERATURE REVIEW+JOURNAL
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1.Information Management and Business Review Vol. 1, No. 2, pp. 88 ...

Dec 31, 2010 ... as focus control, firm as boundary, short-term focus and independent, ..... International Journal of Service Industry Management, 5(5): 39-53 ... (1987-2000 ): A Literature Review and Classification. European Journal ...

PDF Book Title: The%20Evolution%20of_Relationship%20Marketing | Link to file: ifrnd.org Facebook LIKES: 0





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2.Journal of Service Research

Jul 30, 2010 ... tion, I will discuss the literature on e-services, culture, and previous studies on the link between ..... expectations than short-term-oriented customers in ..... Service Businesses,” California Management Review, 38 (2), 64-86. ... for Measuring Consumer Perceptions of Service Quality,” Journal of ...

PDF Book Title: 101.full | Link to file: jsr.sagepub.com Facebook LIKES: 3





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3.Short Messaging Services (SMS) and Banking Introduction Literature ...

Literature review. Short Messaging Service (SMS) ..... International Journal of Service Industry Management. Vol. 17 No.2,. 2006. pp.111-135. ...

PDF Book Title: Geoffrey_Tanakinjal | Link to file: eprints.otago.ac.nz Facebook LIKES: 0





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4.Transitioning from service management to service-dominant logic

broaden the scope of service marketing and management literature and re-examine ..... challenge of unification we will have short-changed both business and society .... review”, International Journal of Service Industry Management, Vol. ...

PDF Book Title: IJQSS2010 | Link to file: www.sdlogic.net Facebook LIKES: 0





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5.Does relationship marketing improve customer relationship ...

the International Journal of Service Industry Management, Journal of Services Marketing, ... The paper is structured as follows: The literature review outlines ..... demanding and might more easily feel that the service falls short of ...

PDF Book Title: IJBM_%20final_%20accepted_%20version_%20-_%20Leverin_%20%26_%20Liljander | Link to file: dhanken.shh.fi Facebook LIKES: 0





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6.Exploring the Linkages between Quality System, Service Quality ...

product can only lead the marketplace for a short time. 48 QMJ VOL. 9, NO. 2/© 2002, ASQ ..... Operations strategy: A literature review. Journal of Operations .... Journal of Service Industry Management 3 (3): 62-75. ...

PDF Book Title: qmjv9i2cook | Link to file: sqp.asq.org Facebook LIKES: 0





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7.Review and Prospect of Relationship Marketing: A Citation Analysis

LITERATURE REVIEW. The definition of relationship marketing ... Kotler (1992) pointed out that companies must move from short-term transaction- ... as the IMM , JBR, International Journal of Service Industry Management (IJSIM), and ...

PDF Book Title: (Vol.%2003,%20No.%2003)5.%20Pages%20267-284 | Link to file: academic-journal.org Facebook LIKES: 0





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8.CUSTOMER-BASED BRAND EQUITY: A LITERATURE REVIEW

Reviewing the current literature on brand equity, there is a plethora of brand equity ..... be built in short term, it can be built in long term through carefully .... International Journal of Service Industry Management 10(3): 271- 93 ...

PDF Book Title: PAPER_04 | Link to file: www.researchersworld.com Facebook LIKES: 1






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