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FUNDAMENTOS DE MARKETING KOTLER Y ARMSTRONG 8VA EDICIONFUNDAMENTOS DEL MARKETING
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17.Denominación: Plan de Mercadotecnia - FCA - Unam

Asignatura con seriación antecedente: Fundamentos de Mercadotecnia. Asignatura con ... Marco referencial de plan de mercadotecnia. 6. 0. III. Pronósticos y presupuestos. 8. 0. IV .... Express de Impresión S.A. de C.V., 1ª Edición, 2009, 168 pp. 8. ... KOTLER Philip, Armstrong Gary, Marketing, México: Pearson. Prentice ...

PDF Book Title: 4_PLAN_DE_MERCADOTECNIA
Link to file: www.fca.unam.mx 86




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18.Marketing Internacional - WebCiM - Universidad de Granada

marketing, permitiendo que se familiarice con conceptos como demanda, comportamiento del consumidor .... Cruz Roche, I. (1990): Fundamentos de marketing.

PDF Book Title: MAR1 [DCEC]
Link to file: marketing.ugr.es 0




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19.MERCADOTECNIA

Segunda Edición. México. 458 pp. Philip Kotler. Gary Armstrong. Fundamentos de Mercadotecnia. Cuarta Edición. Philip Kotler. Gary Armstrong. Mercadotecnia.

PDF Book Title: MERCADOTECNIA
Link to file: uaim.edu.mx 3




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20.M-134 - Universidad Nacional del Nordeste

4. Fundamentos de Marketing, de Kotler y Armstrong, 6ta Edición, Págs. 10, 11. 5 . Kotler, P. Dirección de Mercadotecnia. 8va Edición, Págs. 40, 41. 6. Galeano ...

PDF Book Title: 2006-M-134
Link to file: www.unne.edu.ar 76




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21.BIBLIOGRAFÍA - Sistema de Bibliotecas

Negocios”, Sétima Edición, 1998. [4] BUSTOS DIAZ ... [8] GÓMEZ CEJA, Guillermo: “Planeación y Organización de Empresas”, 1996. [9] KOTLER, Philip; ARMSTRONG, Gary: “Fundamentos de Mercadotecnia”, Cuarta. Edición, Prentice – Hall ...

PDF Book Title: BIBLIO
Link to file: sisbib.unmsm.edu.pe 63




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22.Fundamentos de Mercadeo - Facultad de Economía y Negocios ...

PROGRAMA DE ESTUDIO: Fundamentos de Mercadeo ... 10.4.8. Mercadeo electrónico. 5. TEXTO GUÍA. KOTLER y ARMSTRONG, Mercadotecnia, Pearson ...

PDF Book Title: 73. FUNDAMENTOS DE MERCADEO
Link to file: www.fen.espol.edu.ec 4




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23.Fundamentos de Marketing - Universidad Nebrija

Análisis de la función de marketing y del enfoque marketing en la empresa, pasando .... KOTLER P. y ARMSTRONG, G.: Fundamentos de Marketing, Ed. Pearson ... Actualmente consultor independiente de marketing y comunicación. 8 .

PDF Book Title: FUNDAMENTOS-MARKETING
Link to file: www.nebrija.com 40




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24.DIRECCIÓN COMERCIAL: INTRODUCCIÓN

Comprender los fundamentos del marketing y su relación con la estrategia ... ( 2008): Principios de marketing, 3ª edición, ESIC, Madrid. KOTLER, P., ARMSTRONG, G., SAUNDERS, J., WONG, V., MIQUEL, S., BIGNÉ, J. E. y CÁMARA, D. ... 8, pp. 3-13. MARTÍN ARMARIO, E. (1993): Marketing, Ariel Economía, Barcelona.

PDF Book Title: PROGRAMA
Link to file: www.vc.ehu.es 0




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