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PHILLIP KOTLER STRATEGIC MARKETING FOR NONPROFIT ORGANIZATIONS
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9.CUA Syllabus Template - School of Library and Information Science ...

Recommended Supplementary Readings. Andreasen, Alan R. & Philip Kotler. ( 2003) Strategic Marketing for Nonprofit Organizations. Upper Saddle River, NJ: ...

PDF Book Title: LSC876SHUMAKERSPRING2012
Link to file: slis.cua.edu 27




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10.Now marketing principles and strategies are used not only in ... - E-LIS

thought, well-defined and socially accepted strategies. Organizations can choose their marketing activities under five kinds of competing concepts (Kotler Philip, ...

PDF Book Title: ARTJULA
Link to file: eprints.rclis.org 110




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11.Achieving Impact in Social-Purpose Organizations - CasePlace.org

skills in social-purpose organizations, whether as a manager, board member, ... Andreasen and Kotler (2003) Strategic Marketing for Nonprofit Organizations, .... and Philip Kotler, “Social Marketing,” Chapter 13 in Strategic Marketing for ...

PDF Book Title: ACHIEVING_IMPACT_IN_SOCIAL-PURPOSE_ORGANIZATIONS
Link to file: www.caseplace.org 3




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12.Up and Out of Poverty: The Social Marketing Solution - Pearsoncmg

Philip Kotler, pioneer in social marketing, and Nancy Lee bring their inci- ..... lished Strategic Marketing for Nonprofit Organizations, Social Mar- keting ...

PDF Book Title: 0137141009
Link to file: ptgmedia.pearsoncmg.com 0




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13.1 COURSE SYLLABUS PUAD-696-001 Marketing for Nonprofit ...

Kotler, P., and A. Andreasen. 2003. Strategic marketing for nonprofit organizations. ..... Philip Kotler, the author of the text we are using in our course, argues that ...

PDF Book Title: PUAD 696-001 MARKETING FOR NON-PROFIT ORGANIZATIONS_ANNA AMIRKHNAYAN(15)?SEQUENCE=1
Link to file: aladinrc.wrlc.org 0




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14.Syllabus - Fels Institute of Government at UPenn - University of ...

Nov 5, 2010 ... Andreasen, Alan R. and Philip Kotler. 2002. Strategic Marketing for. Nonprofit Organizations. Upper Saddle River, NJ: Prentice Hall. Kotler ...

PDF Book Title: GAFL_528
Link to file: www.fels.upenn.edu 1